business Archives - Dani Cutler Content Creation LLC

Black and white photo of Dani Cutler speaking to a crowd

ShoutOut Arizona: Meet Dani Cutler: Digital Marketing Business Owner and Radio Host

Back in December I interviewed with ShoutOut Arizona Magazine to talk about business, radio, and work/life balance. I also give "shout outs" to some of my favorite places in the valley! We had the good fortu... Read More...

Thoughts on Work-Life Balance

"You're always so busy!" "Do you ever take a break?" "You're always working." Do these statements sound familiar to you? They are to me. The first two are easy to respond to, it's perspective. If you f... Read More...

A lady Wear a mask with picture designs and a cooling glass

Smart Business Etiquette During a Pandemic

The past six months have truly been a weird, foggy blur of slowed time, mixed with wondering how we could possibly be heading toward the end of September? It has literally been life-changing for everyone. We ha... Read More...

I Can Help You With That

photo by Ryan B. Clark First things first- how are you? The past couple of weeks have definitely been a whirlwind of information, with constant changes as our towns and cities have quickly shut down and peo... Read More...

Personal Page vs. Business Page on Facebook

Regardless of how you personally feel about Facebook, it remains the number one social media site people visit daily, and by a large margin over Instagram and Twitter. If you have a business, are an artist, non... Read More...

Closeup view of Dani Cutler speaking in public

5 Things I Learned In 5 Years Of Business

Here are 5 things I've learned in these past 5 years of running a business.

Working For The Weekend

Constant hustle and grind are not the only gauges of success.

Tell The Story Of Your Business

Every business has a story. From the origins of a product idea, to the continuing day-to-day activity, on social media you should be sharing your story.

Holiday Social Media Management Special

The same way stores hire more bodies for holiday shopping, you should have more eyes managing your social media during the busiest season of the year. The Holiday Social Media Management Special gives your business extra support in November and December.

Instagram on Hootsuite: Is it worth it?

This week was an exciting one in the world of social media automation. Hootsuite rolled out integration with Instagram! I was beyond excited, because every now and then there is something I want to make sure is posted at a certain time, but I'm not always able to stop and actually make the post at that time. That's what automation is about, right? Sometimes in business you just don't have time to post on the fly, you're running the 300 other parts of your business. But I digress, that is a topic for another time.

Social Media Marketing Is Not Direct Marketing

I understand where a business is coming from. The goal of a business is to sell a product. Every move it makes, every step it takes (h/t The Police) is calculated and designed to reach that goal of making the sale. A business should have marketing systems in place that do this; whether T.V. or radio spots, fliers in the mail or email. A social media marketing campaign should help support these other systems.

When Your Name Is Your Brand

Being your own brand has its own set of challenges. It’s the first and foremost way you will advertise your business, always. When I first made this decision, I had a small panic attack. I’m a very open person online. I pretty much communicate online as I would in person, what you see is what you get. No one has ever said to me “you are not how I expected you to be!” when they meet me in person (other than the occasional “you’re shorter than I expected.”). I’m actually proud of that, because it is my belief that you should just be open and honest, good or bad, in how you present yourself online. But that is a different post for a different day. However, I noticed I was beginning to be a little more conscious of how I interacted and presented myself online.